Archive for the ‘branding’ category

SUMMUM cheese 2018 packaging by Javier Garduño Estudio de Diseño

May 22nd, 2018

We decided to create a “cabás” like the one that the children took to school in the 50s to take their snack. Inside goes the cheese with a die-cut label and in the version with wedges that go the cheese cut into 8 portions.

Qarqa’ packaging by Yasmina Rasamny

May 21st, 2018

The project is based on two different kits, the “taster kit”, which aims at promoting the brand, and the “mateo kit”, which compiles the fundamentals of maté into one entity. Qarqa’ also provides a wide range of products, from different yerba maté blends, to bombillas and glass gourds, making the maté experience as accessible and delicious as possible.

Chattanooga Whiskey – Experimental Single Batch Series by Rich Abercrombie

May 18th, 2018

The goal was to to marry both aesthetics of pre-prohibition design along with more modern elements and little nuggets within the details. The glass was inspired by merging elements found within Chattanooga Whiskey’s current bottle, which is a stock bottle by O-I, and glass elements from previously existing Chattanooga distilleries found on their bottles before 1915.

Holiland tangyuan packaging by Would Design

May 17th, 2018

In this design, we chose to integrate the auspicious images in Chinese traditional culture with contemporary design languages to create a new Chinese design with new vitality. We retain the core content of these five traditional auspicious patterns and create new designs. This series has been designed with both traditional spirit and contemporary expression.

Tra Dinh Tea by Dat Nguyen

May 16th, 2018

We re-design the whole old identity system and replace it with a new colourful experiment. This hopes bringing a new look to the market while other local products are still focusing on traditional design.

Roque Jewelry by arithmetic

May 15th, 2018

Roque Jewelry by arithmetic

You & Yours Distilling Co. identity by Hint Creative

May 11th, 2018

The packaging reflects the authenticity of the brand. Each spirit was designed to be unique, drawing inspiration from their distinct ingredients. Sunday Gin: citrus-forward with notes of fresh florals and herbs. Y&Y Vodka: a blend of single-source distillates of corn, potato, and grape. The result was a visual system which allows for each spirit family to stand on its own while tying back to You & Yours Distilling Co. family.

Hex packaging by Pauline Capote

May 10th, 2018

The box shape is unique because rather than the average square or rectangle, it is a hexagon. This is to hint at the contents and theme of the game. It uses a traditional method of play (Chinese Checkers), but it also combines modern color trivia questions. It’s fun for designers, or anyone else with an appreciation for colors.

RYGR Brygghús branding & packaging by Frank Kommunikasjon

May 9th, 2018

Using shields for the main design, we created a system of endless possibilities, embracing any new type of beer using both patterns and colors in combinations which allows us to make numerous and distinct series with a clear difference between the beer types.

Rugged branding by Katie Mayze

May 8th, 2018

Our brief was to create a niche product to be sold in boutique stores. I was given the product ‘soap’ and the customer chosen was ‘farmers’. After researching this demographic, I narrowed the customer base to focus on young male, Australian farmers. This is a difficult demographic, so I decided to win them over by […]

Tea of Buddhist Monk packaging by 申也 大凡

May 4th, 2018

Tea of Buddhist Monk packaging by 申也 大凡

LED Bulbs packaging by Franciska Juhasz

May 3rd, 2018

A secondary function was given to the packaging: after cutting the strip and opening it wide, we get a new lamp that can be used for a long time, just like the bulb.

MÀM Thai Curry by Thitipol Chaimattayompol

May 1st, 2018

On the front side of the package show the explanation and comparison of different types of Thai curries that help customer diced what kind of flavors they want. On the side of the package also indicates the spicy level of the curries.

CliniCloud packaging by Elmarvcn Zyl

April 30th, 2018

For CliniCloud ‘s retail packaging a sleeve is attached over the existing online packaging. A clear hierarchy is established using the brand design tools: golden ratio, pathways, framing and colour (mentioned in the ‘CliniCloud Brand Update’ project), which guide the viewer and provide clear and easy to absorb information to reinforce the retail sale.

56 Brewing identity by Matt Erickson

April 29th, 2018

A once fragmented set of packaging was overhauled to create a singular voice, confident yet appealing, with a much more powerful and consistent shelf presence. Moving into cans allowed 56 to compete at the level of the competition. Sales of beer both at the taproom and in retail have both drastically increased since the updated brand launched.

Licor Don Gaby packaging by Mayorque Studio

April 26th, 2018

The main mission was to give class and personality to the product, for this reason we decided to keep the label with a simple design, playing with fonts and icons to achieve a harmonic and dynamic composition. So, we mark hierarchies in the information and brand messages. All this reinforced by the format of the label that seeks to be different and striking on the shelf.

Telegraph Hotel Tbilisi by David Kupatadze

April 25th, 2018

The identity of the brand is inspired and based on Morse Code. Each design element which is used under the brand identity shows and gives the information about the experience of life in Tbilisi City, which does not leave question for visitors to ask and seek for places to visit, things to explore, best places to eat, what is the sole of Tbilisi and etc.​​​​​​​

Black Hammer Brewery packaging by Celina Oh

April 24th, 2018

The packaging designs went through many stages and iterations in order to capture the essence of Burning Man. This sense of eclecticism, creative expression and camaraderie is what inspired the design of the beer labels as every brew is uniquely named and has a story behind it.

DELETE salon deisgn & branding by Brandnew brand designers, Amsterdam – Netherlands

April 23rd, 2018

Delete was born out of a desire to address and excel in all of these areas. Brandnew journeyed with them through designing the identity, salon environment, uniforms, products and communication templates. It is a truly integral approach and an example of what we call ‘Brand Design’.