Archive for the ‘branding’ category

East Street Cider Co. branding by makebardo

June 17th, 2018

Regarding the colour palette we avoided naming it to avoid creating more rules into gender definition, however it’s a pallet that appeals to all consumers. We picked a bright palette with rare colours in this product category, providing a unique personality and moving away from the cliché palettes generally used for cider’s.

Tisserand and Ascot Collaboration by Biles Hendry

June 14th, 2018

As well as the painterly packaging, the Biles Hendry team devised playful fragrance names that work just as well in both settings: Daydream, Serenity, Blissful Joy, Hope and Cheer, Happy Elation and, coming up on the outside, Spirited Away.

PORONA branding Ying He & Heng Wang

June 12th, 2018

There are 10 varieties of PORONA organic pure water – Rose Otto, Lavender, Roselle, Blue Lotus, Immortelle, Rosemary Verbenone, Chrysanthemum, Vitex, Chamomile Cape, Jasmine Sambac. We have designed different patterns according to the plants and applied them to labels and packaging.

IKB IPA branding by Arobase Creative

June 11th, 2018

We illustrated the iconic landmarks in a simplified geometric line style to reflect the precision and quality of the engineering and create a blueprint aesthetic. To create a bold front of pack we used period typography, loosely inspired by victorian era packaging, and contrasted this with a vibrant sans-serif annotation.

Tra Dinh Tea by Dat Nguyen

May 16th, 2018

We re-design the whole old identity system and replace it with a new colourful experiment. This hopes bringing a new look to the market while other local products are still focusing on traditional design.

You & Yours Distilling Co. identity by Hint Creative

May 11th, 2018

The packaging reflects the authenticity of the brand. Each spirit was designed to be unique, drawing inspiration from their distinct ingredients. Sunday Gin: citrus-forward with notes of fresh florals and herbs. Y&Y Vodka: a blend of single-source distillates of corn, potato, and grape. The result was a visual system which allows for each spirit family to stand on its own while tying back to You & Yours Distilling Co. family.

RYGR Brygghús branding & packaging by Frank Kommunikasjon

May 9th, 2018

Using shields for the main design, we created a system of endless possibilities, embracing any new type of beer using both patterns and colors in combinations which allows us to make numerous and distinct series with a clear difference between the beer types.

Rugged branding by Katie Mayze

May 8th, 2018

Our brief was to create a niche product to be sold in boutique stores. I was given the product ‘soap’ and the customer chosen was ‘farmers’. After researching this demographic, I narrowed the customer base to focus on young male, Australian farmers. This is a difficult demographic, so I decided to win them over by […]

MÀM Thai Curry by Thitipol Chaimattayompol

May 1st, 2018

On the front side of the package show the explanation and comparison of different types of Thai curries that help customer diced what kind of flavors they want. On the side of the package also indicates the spicy level of the curries.

56 Brewing identity by Matt Erickson

April 29th, 2018

A once fragmented set of packaging was overhauled to create a singular voice, confident yet appealing, with a much more powerful and consistent shelf presence. Moving into cans allowed 56 to compete at the level of the competition. Sales of beer both at the taproom and in retail have both drastically increased since the updated brand launched.

Telegraph Hotel Tbilisi by David Kupatadze

April 25th, 2018

The identity of the brand is inspired and based on Morse Code. Each design element which is used under the brand identity shows and gives the information about the experience of life in Tbilisi City, which does not leave question for visitors to ask and seek for places to visit, things to explore, best places to eat, what is the sole of Tbilisi and etc.​​​​​​​

DELETE salon deisgn & branding by Brandnew brand designers, Amsterdam – Netherlands

April 23rd, 2018

Delete was born out of a desire to address and excel in all of these areas. Brandnew journeyed with them through designing the identity, salon environment, uniforms, products and communication templates. It is a truly integral approach and an example of what we call ‘Brand Design’.

Boxha Coffee House identity by Eme Design Studio

April 23rd, 2018

The ancient culture is incorporated into the branding with the creation of characters that resemble those found in ancient illustrations, focusing on prominent figures like the jaguar and the many Mayan gods. These illustrations are combined with bold type and vibrant colors to create harmonious yet unique pieces throughout the whole brand.

Frantoio Verna – Olive Oil Mill by Concept Store

April 19th, 2018

The new project develops coherently throughout its range on offer up to the tools of its institutional communication. The cohesive use of the new image and the combination of materials and finishings redefine the positioning of products enhancing their identity and family feeling at the same time.

Bolshevik identity by Apus Agency

April 18th, 2018

Brand main colours became open red and black – as reference to post-revolutionary posters graphic. Coppery-gold tone on black field fleshed graphics out. As a result, Apus Agency obtained chastity and laconism, which were clear to their target audience, and continued rich familiar image of historical place.

Learning Education rebranding by United Design Practice, Shanghai – China

April 15th, 2018

In visual communications, we used solid colors as background, with two purposes in mind. The first is so that the different combinations of L & E words can be understood quickly as that is the core essence of the brand.

Roll Club food delivery service identity by Canape

April 13th, 2018

We decided to create a system of marks that symbolized different countries. For example, we used American pop elements such as stars, strips and mickey mouse; symbols of Italy that everyone knows — flag colors and the olive lives.

Rua da Cunha Macau hotpot by Golucci Interior Architects, Beijing – China

April 13th, 2018

The rest space of this restaurant is more private, which are suitably used as compartments. Meanwhile, it can improve the efficiency of the whole space. We mainly used the logs, other natural materials and the most primitive methods to create a rich spatial effect.