Colourful and Modern Design for Pepus by MOS BCN

June 28th, 2017 by Camra’s blog

In 2015, Pepus re-launched its brand with a new and comprehensive corporate identity, revolutionizing packaging in its own market and increasing sales through eye-catching shelves visibility.

Both the new brand image and packaging present a fresh, colorful and modern design, with the aim to project Pepus to larger markets, both national and international. MOS developed the logotype, its brand identity and the packaging set for the canned seafood products, the canned olives and the vegetable products.

With this new daring and colorful image, Pepus initiates a trend in the field of canned seafood, betting on “out of the box” design boxes. Emphasis was on the creation of an attractive palette of colors, each reflecting a color element in the product photo displayed.

Design: MOS BCN
Photography: David Rosello / MOS BCN

Brokula&Z packaging by Bruketa-Zinic
The packaging had to be as eco-friendly as possible. The biggest challenge w...
Troop Outdoor Supply Company branding by Justin Crutchley
Troop Outdoor Supply Company branding by Justin Crutchley
Louis Vuitton Christmas windows 2014, Vienna – Austria
Louis Vuitton Christmas windows 2014, Vienna – Austria
Oye Cariño Restaurant Branding by Futura
“Oye Cariño!” (Hey Darling!) is a seafood restaurant located in Playa del Ca...

Leave a Reply

Your email address will not be published. Required fields are marked *